KNOWN | NEW YORK, NY

Community Manager, November 2024 – Present

  • Managed social media content and community engagement for Rockefeller Center and Top of the Rock, including scheduling in-feed posts and stories, responding to comments, and monitoring tags and mentions.

  • Executed live community management for high-profile events such as the Rockefeller Center Christmas Tree Lighting, SNL50 Red Carpet, and the CFDA NYFW Kickoff event.

  • Created detailed performance reports to evaluate the success of brand collaborations and sponsorships.

  • Led outbound engagement strategies by monitoring and interacting with social content from Rockefeller Center tenants.

MAGIC SPOON | NEW YORK, NY

Social & Community Associate, November 2022 – February 2024

  • Ran all organic UGC gifting, including creator outreach, putting in orders, tracking content, and taking note of creators to work with again in the future.

  • Consistently shot photo and video content for organic social and paid ads, following guidelines set by the creative team.

  • Led use of The Lobby, an influencer marketing platform, to source content and work with new creators. This included, searching for and approving creators to work with, creating clear creative briefs, and downloading and managing content for Organic and Paid social. Over 750+ assets were obtained through The Lobby.

  • Managed list of VIP creators for limited edition product sends.

  • Assisted PR team with any product sends and provided clarity on the product when needed.

Community Coordinator, July 2020 – November 2022

  • Responded to hundreds of comments and messages weekly across social media to resolve issues, educate potential customers, and engage with the community.

  • Built and maintained a system of saved replies and tags on Sprout Social to ensure a cohesive brand voice across platforms and to quickly provide accurate information.

  • Continuously monitored and managed Magic Spoon’s social community through, identifying opportunities with creators, partnerships, and collabs.

  • Pulled data and insights for quarterly reports to relevant stakeholders.

FREELANCE | BROOKLYN, NY

Social and Content Strategist, November 2019 – July 2020

  • Brainstormed social content ideas for clients and created plans for execution.

  • Provided social media insights to agencies to improve their social media offerings for their clients.

  • Assisted on client photoshoots from prop sourcing, budget management, and working on set.

  • Shot photos and designed content for client social media channels.

ATOMS | BROOKLYN, NY

Social Media Manager, May 2019 – November 2019

  • Created assets, wrote copy, and scheduled content for Instagram, Facebook, Twitter, and LinkedIn.

  • Planned and ran events, from open studios to photography walks, to engage and connect with the Atoms community.

  • Fielded all questions and customer support requests from social media channels.

  • Assisted on photo shoots and created video and motion assets for paid media.

CO OP BRAND CO | NEW YORK, NY

Design Coordinator and Social Media Specialist, January 2019 – May 2019

  • Provided creative direction through casting for photos shoots, sourcing stock imagery, and assisting with video scripts and storyboards.

  • Analyzed consumer survey data to gain insights and inform content strategy and design.

  • Formatted and enhanced presentation decks to maintain brand standards.

  • Consulted on social media strategy and course of action for clients.

NYU STERN OFFICE OF COMMUNICATIONS | NEW YORK, NY

Digital Communications Intern, October 2018 - May 2019

  • Scheduled weekly social media posts on appropriate platforms.

  • Created graphics to be displayed in newsletters and on LCDs in the building.

  • Recorded monthly analytics of social channels and social campaigns.

J. WALTER THOMPSON | NEW YORK, NY

Innovation and Trends Intern, June 2018 - August 2018

  • Collected research for articles and larger trend reports for JWT.

  • Curated and published weekly roundup posts on jwtintelligence.com.

  • Conducted interviews for articles and reached out to press for materials.

CO OP BRAND CO | NEW YORK, NY

Marketing Intern, October 2017 – May 2018

  • Developed and implemented social media strategy for company and clients.

  • Created content for company’s Instagram, Twitter, LinkedIn, and Facebook.

  • Tracked and measured analytics across social media platforms and website.

NEW YORK UNIVERSITY CENTER FOR STUDENT LIFE | NEW YORK, NY

Summer Intern, May 2017 – September 2017

  • Assisted in creating content and managing social media platforms to encourage student engagement.

  • Created a new event and updated past events to welcome 6,000 incoming students to the university.

BOMBAS | NEW YORK, NY

General Intern, August 2016 – December 2016

  • Resolved various customer issues to ensure maximum satisfaction.

  • Worked to send out packages and track information regarding college ambassador program.

  • Maintained relationships with various charity partners.

TEXAS HEALTH AND HUMAN SERVICES COMMISSION | AUSTIN, TX

Healthy Marriage Program Intern, June 2016 – August 2016

  • Maintained relationships with 2,000+ Service Providers statewide.

  • Compiled survey data, updated records, and conducted research.

  • Gathered content and produced materials for social media campaign.